We're a B2B paid media agency that builds pipeline. From first impression to closed deal.
Osric Digital runs paid media campaigns for B2B tech and services companies.
We started in-house. Our founder spent years managing seven-figure paid media budgets at companies like Preqin, one of the largest financial data providers in the world. That background means we think like an in-house team, not a vendor. We care about your pipeline, your sales cycle, and your blended CAC, not just ad platform metrics.
Today we work with B2B companies across SaaS, fintech, professional services, and HR tech — typically Series A and up, with $10K-$100K/month in media spend.
Companies We've Worked With
1. Audit & Discovery
We review your current campaigns, analytics, CRM data, and sales process. We want to understand what's working, what's not, where pipeline is coming from, and where it's leaking. You'll get an honest assessment — even if the answer is "your current setup is fine, you just need to spend more."
2. Strategy & Media Plan
Based on the audit, we build a channel strategy across Google, LinkedIn, and/or Meta — mapped to your ICP, buying cycle, and budget. We define what top-of-funnel brand awareness looks like, where we capture in-market demand, and how we retarget. You approve the plan before we touch anything.
3. Build & Launch
We build everything — campaigns, ad creative, audiences, tracking, UTMs, conversion events — and launch. You don't need to hire anyone or manage the details.
4. Optimize & Reporting
Every week we're in the data, optimizing toward pipeline — not just platform metrics. You get clear monthly reporting that connects spend to qualified opportunities. We meet regularly to review performance and adjust strategy as your market and goals evolve.
Our Process
Most agencies hand you a strategy doc and disappear into a dashboard.
We stay close to your sales team, your pipeline data, and your revenue targets — because the only metric that matters is whether our work is turning into more customers and brand impact.
